Apps appear to be one of the major selling points for the iPhone. They offer users useful (or trivial) content that can satisfy a wide variety of interests:
Apps are also advertisements that suckers pay for.
New York Times writer Roy Furchgott explains, "Behind the land rush to apps is a belief that they may be some of the cleverest advertising devised. They are, after all, advertisements that people voluntarily choose to watch and share with friends." This is the kind of thing that has turned me into a tin foil hat-wearing recluse. Apps go far beyond--the already pretty scary--realm of product placement because with apps the advertisement has become the content. So is this one of the signs that the apocalypse is upon us and that we are on the brink of becoming mindless drones? Cause, not to sound to alarmist here, but I'm pretty sure we just reached a point where we are willingly paying to play the Pizza Hut app game while we wait for our order to arrive. My tin foil hat just burst into flames.
Sunday, October 4, 2009
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